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Doe Deere and Unleashing Your Unicorn

Follow your dreams.” It’s something we’ve all heard too many times. Whether from our mom, grandma, favorite teacher, least favorite teacher, or over-excited television host, we’ve all heard this phrase over and over and over again. It can start sounding like a broken record. But founder, current , and “Queen of Unicorns” Doe Deere has proved that it is a tried and true expression.

 

Doe Deere has always had a passion for makeup. But not just any kind of makeup. Doe Deere only wears vibrant colors. And I’m not just talking about a little bit of blue eyeshadow. I’m talking cotton candy pink hair and bright purple lipstick. Or vibrant orange hair and rust colored lipstick. Or sea foam blue hair and ocean blue lipstick. And maybe some sparkly eyeshadow with perfectly executed cat’s eye eyeliner. That’s the kind of makeup Doe Deere wears. It’s the kind of makeup she loves, and it’s the kind of makeup she sells at her immensely successful company, Lime Crime.

 

Doe Deere doesn’t have a typical origin story. She was born in Russia and at the age of 17, she moved to New York. But she didn’t move to New York solely to start her hit makeup company. No, she had a bit of a journey before she’d get there. Instead, Doe Deere started out as a musician in a bad. They were successful enough but it was nothing like Ms. Deere would see in a few years.

 

Doe Deere wanted to rock her true colors at her music gigs with bright blue hair and purple lipstick but she couldn’t seem to find any stores that sold that kind of makeup. Everyone was wearing natural looking makeup: clear lip gloss, brown eyeshadow, maybe a little bit of liner? Doe Deere wanted to be a unicorn and she felt like clear lip gloss just wasn’t cutting it. So she decided to make her own makeup letting her wear whatever she wanted! Learn more: https://www.limecrime.com/about/

 

Soon, Doe Deere found that she wasn’t the only one who wanted mermaid hair and makeup, not the only one who felt you didn’t have to wear natural looking makeup to be beautiful. Other women wanted to wear makeup like Doe Deere and feel like unicorns. So she started selling her makeup. And thus, Lime Crime came into the world.

 

Lime Crime helps women find their inner unicorns by selling beautiful and vibrant makeup. They do not sell natural looking makeup and women all over the country feel the more beautiful for it. Another great thing about Lime Crime? Lime Crime Leaping Bunny certified meaning their production process is cruelty-free. Doe Deere loves animals and strives to make sure that her company not only doesn’t hurt them but does their part in caring for them by donating to charities like Kitty Bungalow, a charity that rehabilitates grumpy cats and helps them find good homes. Lime Crime is still expanding and you can find their new and exciting products on their official site: limecrime.com.

 

Luiz Carlos Trabuco Cappi

Luiz Carlos Trabuco Cappi is the President and Chief Executive Officer of Bradesco, one of the top banks in the fifth-most populated country of Brazil. Mr. Trabuco has worked for Banco Bradesco in various capacities in his 48 years and counting with the financial institution. He’s only the fourth lead executive with Bradesco since it was founded in 1943 by Amador Aguiar, illustrating just how selective the bank is hiring Chief Executive Officers.

Mr. Trabuco earned his position in 2009, the first year after Bradesco lost its position as the largest bank in Brazil to the then-newly founded banking institution of Itau Unibanco, formed as a merger between Unibanco and Banco Itau. In response to this transaction, to this day one of the largest mergers or acquisitions in Brazil, six years later by absorbing HSBC Brazil’s assets for an astounding $5.2 billion. Although Luiz Carlos Trabuco Cappi faced a good deal of opposition in spending such a high price for acquiring the network of banks, it’s turned out to prove highly successful for Banco Bradesco.

It’s been said that the amount of growth obtained from the 2015 transaction was equal to six years of organic growth generated by Bradesco. While Luiz Carlos Trabuco Cappi has been a proponent of organic growth at the bank, the purchase of HSBC Brazil’s banking assets has effectively proven itself as a complement to Bradesco’s operational well-being, having boosted its financial standing considerably.

Luiz Carlos Trabuco Cappi is without question a leading executive in financial services. However, unlike most other executives in Brazil – the entire world, for that matter – Mr. Trabuco earned his position through many years of service to Bradesco and Bradesco only, rather than being hired externally (from another organization, rather than being promoted from a lower position internally). The career of Mr. Trabuco is noteworthy, certain to spur inspiration in readers rather they work in financial services or banking, or not.

Marilia, Brazil, was the birthplace of Luiz Carlos Trabuco Cappi in 1951. He was born to a humble, working-class family, rather than the upper-class households that many executives are fortunate enough to originate from. Graduating from high school earlier than teenagers in Brazil are supposed to, Mr. Trabuco put his academic intellect to good use by attending college prior to the average age of most Brazilians.

The University of Sao Paulo was the first postsecondary institution he attended, earning a degree equivalent to a bachelor’s from the Faculty of Philosophy, Letters, and Human Sciences. Before most people are done with their first year of undergraduate work, Luiz Carlos Trabuco Cappi brought home a postgraduate degree from the Foundation School of Sociology and Politics of Sao Paulo in Socio-Psychology. These degrees have been integral in Mr. Trabuco’s ascent to the top of Bradesco in boosting his ability to interact with fellow employees and business associates.

He moved back to his hometown of Marilia, where Amador Aguiar had founded Bradesco’s first branch in 1943. Mr. Trabuco found a job there as a bank teller in 1969, a far cry from his position today. However, learning the ropes for two years prior to getting hired on at Bradesco’s headquarters demonstrated his work ethic to higher-ups at Bradesco’s Osasco corporate office.

Luiz Carlos Trabuco Cappi bounced around various jobs throughout the next forty years, the first prominent title of which coming as the Director of Marketing in 1984. Mr. Trabuco then served the insurance and pension divisions of the bank.

It’s no surprise that Luiz has received numerous awards throughout his career, including the Entrepreneur of the Year from Isto E Dinheiro in 2015 and Insurance Personality of the Year in 2006 and 2007.

José Henrique Borghi: Getting Effective Advertising Service

José Henrique Borghi is a leading advertising and marketing professional in Brazil. José Henrique Borghi has a good understanding of what works and how to gain attention of potential customers and get them interested in the product you are selling.

Your advertisement must be tailored to the the potential customers’ interests and habits. This is an important consideration when creating your ad. Your advertising must be placed where you can assume that your target audience is already looking for the product they want to buy. Creating a convincing ad message and selecting the right platform or media, are essential components of an effective advertising strategy.

For many years, José Henrique Borghi and his advertising team have provided outstanding marketing help and advertising services to a wide variety of organizations, establishments, entrepreneurs and marketers and they can help you gain the attention you need to build your business.

If you want the best quality service to grow your business and build your brand, if you simply want to increase sales and revenue for a new product, then contact José Henrique Borghi right away. His ad agency Mullen Lowe, has a reputation for meeting the needs of clients effectively and efficiently

Any entrepreneur or corporate executive wishing to present their organization or product in a positive light should consider getting in touch with José Henrique Borghi and the team at Mullen Lowe. They have access to some of the best resources to address a company’s promotions and marketing needs and ensure a great outcome. Visit his website: http://josehenriqueborghioficial.com/

Let José Henrique Borghi help you get your business noticed in the Brazilian market. He has great expertise in ad campaigns setup and implementation. He can handle the management and monitoring of your ad campaigns and ensure significant returns on investment.

http://grandesnomesdapropaganda.com.br/tag/jose-henrique-borghi/

Tips for Entrepreneurs From Unicorn Queen Doe Deere

Self-proclaimed Unicorn Queen, CEO and founder of Lime Crime Makeup, Doe Deere is the epitome of the fearless entrepreneur who took her passion into business, saw a need that customers wanted, and filled it. Since starting Lime Crime Makeup in 2008, Deere has taken her passion for makeup and made it a highly successful and sought after brand. Throughout her career, Deere has been recognized for her efforts in leading Lime Crime as well as working with aspiring entrepreneurs to help succeed. One such accolade was Deere being named one of the Top Inspiring Female Entrepreneurs by Self-Made magazine.

 

Deere was able to turn what started out as a desire to match makeup colors with her colorful wardrobe into a thriving business with thousands of regular customers and a worldwide following. In working with entrepreneurs, Deere helps them learn about the importance of passion but also the necessary work that has to be done to launch a successful business. Learn more: http://www.phillypurge.com/2017/06/05/finding-your-business-niche-like-doe-deere/

 

Key to starting any business is to have a sound business plan; not only to start a business, but to operate one. The business plan covers all aspects of starting and funding a business. Anyone who is considering investing in a business will, most likely, first ask to see the business plan. Learn more: http://www.bizjournals.com/losangeles/potmsearch/detail/submission/6417482/Doe_Deere

 

How much will it cost to start the business? What are the plans for production of goods or how much will the delivery of services cost? What is the anticipated profit or loss over the next year or the next five years? These are just a few of dozens of questions a business plan will need to provide the answers to. Learn more: http://www.prnewswire.com/news-releases/lime-crime-launches-mlf-velvetine-collection-for-mothers-day-300444493.html

 

Hard work is another important aspect of launching and continuing to grow a business. When Deere started selling makeup, in 2004, she used “limecrime” as an account on eBay. She created, modeled, and sold the product herself. Today, Deere has a team she leads to keep all aspects of the company on an forward moving trajectory.

 

Lime Crime Makeup is one of the first digitally-native beauty brands with products that are certified Vegan and Cruelty-free by PETA and Leaping Bunny. Deere has long been involved with charities with an emphasis on those that benefit women, children and animals. Learn more: http://inspirery.com/doe-deere/

 

Today, Doe Deere and Lime Crime Makeup continue to provide customers with innovative product lines that are available through the Lime Crime Makeup website (http://www.limecrime.com) or at select retailers.